1-page proposal · send after inbound interest
De-risking product roadmaps & extending engineering runway.
Every year, SaaS startups burn a large share of funding building features users never pay for— a slow grind to zero capital. We install a scientific decision framework into your product roadmap. Guesswork becomes falsifiable market experiments: every euro either unlocks product-market fit or cleanly terminates an unviable idea before it drains runway.
We embed for four weeks to audit hypotheses, establish behavioural metrics, and eliminate zombie features.
Isolate roadmap items and marketing bets. Translate gut into mathematically bound hypotheses.
Smoke tests that force high-intent actions (wallet / LOI / workflow commitment)—not vanity waitlists.
Usage matrix on live analytics. Structured exit interviews. Isolate the failing variable.
Dashboard + definitive call: Scale, Pivot (one variable), or Terminate.
Asymmetric risk protection—not open-ended coaching.
| Scenario | Gut-led route | Decision Architecture |
|---|---|---|
| Bad product idea | Months of build · €80k+ loss | Smoke-test kill in ~21 days · most of runway saved |
| Stalled feature | Endless UI tweaks on a feature nobody wants | Isolate the variable · pivot to Product B on existing infrastructure |
| Duration | 30 days |
| Investment | €6,997–€7,997 flat (tier locked on Stress-Test) |
| Guarantee | If we do not identify ≥3× fee in runway saved or unlocked growth, we refund the difference |
| Deliverable | Dashboard + Scale / Pivot / Terminate action plan |
Pre-Build Validation · €3,997–€4,997 · 14–21 days — paid-intent smoke test before code.
Feature Autopsy · €5,997–€8,997 · 21–30 days — kill zombies; isolate churn.
Verified Build — invite-only after a Scale decision.
Full menu: maqqa.dev/services.html
15–30 minutes. Bring one upcoming product bet. Tue/Thu evenings & Sat morning (Bucharest).
Maqqa Experience SRL · Bucharest · Reg. 54256475 · [email protected] · maqqa.dev